Thursday, January 8, 2015

Loss of A Legend!


Folks I’m writing this with a heavy heart after hearing the news of Carl Richey Cordell Jr passing.  I know your first thought is who is this guy and why do you consider him to be a legend.  Carl Richey Cordell Jr. was better known as "Cotton" of the Cotton Cordell Tackle Company.  Cotton was an imaginative man and the Bass Fishing World was blessed with his forethought and initiative abilities.

In 1952, he established Cotton Cordell, Inc. The company was an immediate success, manufacturing lures for major fishing tackle companies such as Pflueger, Creek Chub, and Heddon. By 1954, Cotton was branding his own lures, many of which would become internationally famous. Cotton invented most of these spinners, spoons, and plugs himself, including the famous Gay Blade, Red Fin, and Hot Spot lures.

In 1973, Cordell produced the famous “Big O” lure designed by Fred Young of Tennessee, a popular hand-carved plug cherished by the leading tournament bass fishermen. It sold millions in the first year and quickly became the go to bait of bass anglers all over the world.  As a teenager in the 70's I worked mowing lawns and I remember saving my money so I could buy some Big O lures. 

Cotton touched the lives of many in the bassin world through his sponsorship of tournament fishing. He was also very instrumental in the launching of many bass fishing careers including the careers of other legends in the sport. Among them were were television personality Bill Dance, whose first TV show Cotton produced. Back in the 80s Cotton provide start-up capital and equipment to none other than Gary Loomis.  As we all know Loomis rods are now world renowned.

Yes the Bassin’ World has lost a legend and he and his initiative abilities, friendship and kindness will be sorely missed.  Rest In Pease Cotton, may you spend eternity casting Big O's at 10 pounders in the sky!!

Until next time, Tight Lines and Take a Kid Fishing!!!

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